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Use Data to Help Your Business Recover

4/8/2020

 
Grapes and Still Waters has had to pivot and become more focused due to the pandemic, just as all small wineries, distilleries, and craft brewers have had to change the way to find new customers and sell more wine. Our priority at Grapes and Still Waters is to help our community. We believe that data is the key. Large producers are using big data and AI to grow and remain viable. Grapes and Still Waters offers data services for small producers. Our priority is to help small wineries, distillers, and brewers grow and thrive. We provide data evaluations free of charge, and very cost-effective solutions to wineries and other drinks businesses, to aid their recovery from the shutdown.
 
Drinks businesses that thrive during this extraordinary time will use Key Performance Indicators (KPI) to know if they are operating efficiently and effectively. Below are five KPIs we think are critical for your understanding: (Click on each KPI to go to video)

  1. Margins, by product (including the impact of samples, discounts, and shipping)
  2. Average Sale per Customer Type
  3. Average Cost to Aquire a New Customer
  4. Conversion Progressions of all consumer types
  5. Bottles sold per employee, per hours worked
 
Watch our 5 Key Metrics videos  to get a broader understanding of these KPIs. Below is a sample dashboard representation of the KPIs. Visualization makes data more consumable. Contact us today to learn more. 
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We want to keep drinking wines that are diverse and interesting. Small producers create these types of wine. We want to help our community survive and thrive. Contact us or call Lisa at 425.492.5755 to learn more. We work in western WA or remotely.


    ​Why?

    I am passionate about wine, and the business of wine. 

    ​Data, analysis, and insight  help you make informed decisions to better your drinks business.

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